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Product Management Director – Soft FM & Estates (UK)

Singu · UK

Singu is a technology company specializing in property operations and management platforms for warehouse, logistics, and commercial real estate. In this Product Management Director role, you will oversee the product suite focused on Soft FM services, including cleaning, portering, and catering, with a specific emphasis on the UK healthcare sector. Your primary responsibility is to provide strategic direction to a team of four product managers, guiding them through the integration of separate product offerings into a single, cohesive ecosystem. This is a hands-on leadership position that requires you to balance team mentorship and performance management with direct involvement in customer discovery and product roadmap development. You will work closely with engineering and sales departments to ensure the product portfolio drives revenue and incorporates AI-driven solutions to improve estate management efficiency. The role is ideal for an experienced product leader who excels at managing teams through organizational change, possesses a strong background in B2B SaaS, and is comfortable navigating the complexities of integrating acquired technologies into a unified platform. Frequent travel to London and Kraków is required.

product managementsoft fmestates managementb2b saasleadershipproduct strategyteam managementreal estate technology

About SINGU At SINGU , we’re redefining how the world’s most ambitious real estate companies run their operations. Our mission is to become Europe’s leading platform for managing warehouse, logistics, retail, and multi-site commercial real estate portfolios — empowering our Clients to protect revenue, boost efficiency, and unlock new value across every aspect of their business. Our unified CAFM platform already powers the daily operations of over 250 million m² of real estate worldwide , supporting more than 500,000 professionals. Following our union with the UK’s Micad and Germany’s net-haus, we now help manage 100,000+ buildings across 35+ countries — and we’re just getting started. Backed by a leading growth equity investor, we’re scaling rapidly and partnering with global leaders such as Prologis, ECE, CTP, Hillwood, Logicor, GLP, and Unibail-Rodamco-Westfield. As we continue to grow through strategic acquisitions and bold innovation, we stay true to our core values: adaptability, collaboration, and client focus. If you’re ready to help build Europe’s leading platform for property operations — and make a tangible impact on how the real estate industry works — join SINGU and be part of this transformation. About the Role You'll own a significant slice of the SINGU product suite: space management and Soft FM services – cleaning standards, portering, and catering – used every day primarily across the UK healthcare market . Product-market fit is established and thousands of users depend on these products daily. What the portfolio needs now is strategic direction and taking them to their next level of growth. You'll do that through a team of four Product Managers who are domain experts in the products they run. This is a hands-on leadership role . You'll stay close to customer problems yourself, you'll raise the bar on how the team discovers and validates work, and you'll have real autonomy to decide what's worth building – and to prove it works. SINGU group grows both organically and through acquisition, and several of these products arrived with the companies that built them. You'll shape the strategy for bringing them into one coherent ecosystem and lead your team through that change. If you enjoy taking a set of good but separate products and making them add up to something bigger, that is the interesting part of this job. You'll partner closely with Sales, Engineering, and Product colleagues across the SINGU Group so your portfolio drives revenue and solves real problems across the European FM market. AI is a must-have lever in our industry rather than a talking point: you'll be applying it where it measurably improves how our customers run their estates. This is a remote position with periodic travel to London and Kraków – roughly every two to four weeks. Role Scope People Leadership & Team Development: Manage and develop the Product Managers within the product team. Own the full management lifecycle: hiring, onboarding, mentorship, feedback, coaching, performance evaluations, promotions, and exits . Foster a high-performing product culture based on customer empathy, data-driven decision-making, and outcome orientation. Manage staffing and focus areas across the suite, reallocating product resources where needed to balance discovery workload and meet strategic priorities. Lead the team through change – new ways of working, a shifting portfolio, and product consolidation – bringing people with you rather than around them. Product Discovery & Strategy: Define and maintain product roadmaps aligned with business objectives, customer needs, and market trends. Decide where to invest and where to hold : set a clear, defensible position on which initiatives scale and communicate it across the business. Build strong alignment with the Sales team to ensure product discovery and roadmap priorities actively unblock deals and support revenue growth. Identify and resolve ambiguities, dependencies, and competing priorities that impact discovery quality and speed. Product Management Best Practices & Standards: Promote modern product practices, including continuous discovery, outcome-based roadmapping, and hypothesis-driven development . Ensure product teams consistently validate assumptions through user research, experimentation, and data analysis . Drive improvements in requirements quality, stakeholder communication, prioritization frameworks, and release planning. Cooperate with the Chief Architect and Engineering Managers to ensure product decisions account for technical feasibility and platform constraints. Drive the adoption of AI-powered tools and analytics to improve product insights, customer understanding, and decision-making quality. Collaboration & Cross-Company Coordination: Coordinate with commercial and customer-facing teams to align product strategy with go-to-market plans and revenue goals for the portfolio. Represent the company at external events, conferences, and industry forums to

RoleProduct Management Director – Soft FM & Estates (UK)
CompanySingu
LocationUK
Typefull-time
CompensationNot disclosed
DeadlineRolling

Typical process for this type of role

A general guide — the exact steps for this specific listing may vary; check the original posting for details.

  1. 1ApplicationSubmit your resume through the apply link.
  2. 2ScreeningRecruiter reviews your background against the role.
  3. 3AssessmentA technical test, assignment, or coding round, depending on the role.
  4. 4Interview(s)One or more rounds with the hiring team.
  5. 5OfferOffer letter with compensation and start date.

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