Greenhouse ·
full-timeDirector, Performance Marketing
Brex · New York, New York, United States
Brex is an intelligent finance platform that provides corporate cards, banking, and spend management software to businesses globally. As the Director of Performance Marketing, you will be responsible for leading the company's paid media strategy and managing significant marketing investments to drive customer acquisition and revenue growth. Your day-to-day work will involve scaling existing paid search and social programs while expanding into upper-funnel channels like connected TV, YouTube, and programmatic advertising. You will transition media buying from an agency model to an in-house center of excellence, requiring you to build and lead a high-performing team. The role demands a balance between immediate revenue outcomes and long-term brand awareness, necessitating close collaboration with data, finance, and creative teams to refine attribution models and optimize campaign performance. This position is well-suited for an experienced marketing leader with a proven track record in managing multimillion-dollar budgets, building internal media capabilities, and utilizing data-driven insights to inform full-funnel investment strategies in a fast-paced, growth-oriented environment.
Why join us Brex is the intelligent finance platform that enables companies to spend smarter and move faster in more than 200 markets. By combining global corporate cards and banking with intuitive spend management, bill pay, and travel software, Brex enables founders and finance teams to accelerate operations, gain real-time visibility, and control spend effortlessly. Brex’s AI-native automation and world-class service eliminate manual expense and accounting tasks for customers so they can focus on what matters most. Tens of thousands of the world's best companies run on Brex, including DoorDash, Coinbase, Robinhood, Zoom, Plaid, Reddit, and SeatGeek. Working at Brex allows you to push your limits, challenge the status quo, and collaborate with some of the brightest minds in the industry. We’re committed to building a diverse team and inclusive culture and believe your potential should only be limited by how big you can dream. We make this a reality by empowering you with the tools, resources, and support you need to grow your career. Marketing at Brex The Marketing team tells the Brex story, turning product innovation into customer obsession. We develop messaging, shape the brand, and bring our platform to life through thoughtful, compelling content. Our team spans Revenue Marketing, Product Marketing, and Brand Marketing, and works cross-functionally with Product, Sales, Business Development, and Design to drive growth and build trust. What you'll do You will lead Brex's performance marketing strategy and paid media investments, driving customer acquisition, revenue growth, and brand awareness across an expanding portfolio of channels. Partnering with the Senior Director of Growth Marketing, you will scale an established acquisition engine, build an in-house center of excellence for performance and brand media buying, and lead a growing team of performance marketers. You'll own the strategy and financial performance of our media investments, balancing near-term revenue outcomes with longer-term demand creation. With significant growth investment following Brex's acquisition by Capital One, you'll have the opportunity to shape a rapidly expanding media budget, accelerate experimentation across emerging channels, and build more sophisticated measurement capabilities to inform investment decisions. Responsibilities Own Brex's paid media strategy and investment across Brand and Growth, accountable for qualified pipeline, self-serve signups, and the revenue they produce. Brand sets campaign vision and brand KPIs; you turn them into full-funnel media plans. Manage and optimize a growing, multimillion-dollar media budget, balancing acquisition volume, LTV, and incremental revenue contribution. Build an in-house digital media center of excellence, transitioning brand media buying from a traditional agency model while strategically leveraging platforms and managed services. Scale existing paid search and paid social programs (LinkedIn, Meta), while expanding investment in YouTube, connected TV, programmatic, and other upper-funnel channels. Develop an integrated full-funnel investment strategy, connecting demand creation and brand awareness to downstream acquisition, pipeline, and revenue outcomes. Partner with Marketing Operations, Data, and Finance to improve measurement, forecasting, budget pacing, and investment allocation across channels. Translate existing attribution and customer journey data into actionable insights, building reporting and analytical frameworks that inform media strategy and optimization. Drive rapid experimentation across channels, audiences, and creative, identifying opportunities to restructure underperforming campaigns and scale successful investments. Partner with Brand and Creative teams to develop high-performing static and video advertising, providing actionable feedback on messaging, formats, and creative effectiveness. Lead and develop a growing performance marketing team, establishing clear accountability, scalable execution practices, and AI-enabled workflows to increase operating leverage. Requirements 8+ years of experience in performance marketing, paid acquisition, or digital media, with demonstrated experience scaling multichannel advertising programs. Direct experience managing $30M+ in annual paid media spend (~$3M monthly), with measurable impact on customer acquisition and revenue growth. Deep expertise in performance marketing and acquisition economics, including LTV, ROI, incremental revenue, and revenue-based optimization. Proven ability to develop full-funnel media strategies, connecting upper-funnel brand investments to measurable improvements in downstream demand, conversion, and revenue. Deep hands-on expertise in outline video, connected TV, programmatic, and brand media, plus strong paid social experience across LinkedIn and Meta. Working knowledge of paid search. Strong financial acumen, including budget ownership, forecasting, investment modeling, and data-
| Role | Director, Performance Marketing |
|---|---|
| Company | Brex |
| Location | New York, New York, United States |
| Type | full-time |
| Compensation | Not disclosed |
| Posted | 2026-10-24 |
| Deadline | Rolling |
Typical process for this type of role
A general guide — the exact steps for this specific listing may vary; check the original posting for details.
- 1ApplicationSubmit your resume through the apply link.
- 2ScreeningRecruiter reviews your background against the role.
- 3AssessmentA technical test, assignment, or coding round, depending on the role.
- 4Interview(s)One or more rounds with the hiring team.
- 5OfferOffer letter with compensation and start date.
Before you apply
0/4About Brex
Brex is a finance software platform that provides integrated financial services and software to help businesses manage their operations. The company serves over 35,000 customers, including startups, mid-size companies, and enterprises, as well as ecommerce brands. Its platform offers a suite of tools designed to automate financial workflows, including corporate cards, expense management, bill pay, accounting automation, and banking and treasury services. By utilizing AI-powered controls and integrations, Brex aims to help organizations manage spending, automate manual tasks, and operate globally across more than 120 countries. The platform is designed to support companies through various stages of growth, from initial launch to scaling operations.
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